Core Insights - The recent land auction in Shenzhen saw intense competition, with the total sales amounting to 39.52 billion yuan for two residential plots, indicating strong demand for prime real estate in the area [2][10]. Group 1: Auction Details - On December 8, two residential plots were successfully auctioned in Shenzhen, located in Nanshan and Guangming districts, with a starting total price of 30.02 billion yuan [2]. - The Nanshan plot was won by China Overseas Land & Investment for 31.86 billion yuan after 95 rounds of bidding, resulting in a floor price of approximately 77,400 yuan per square meter and a premium rate of 42.49% [2][4]. - The Guangming plot was acquired by Longfor Group at the base price of 7.66 billion yuan [2]. Group 2: Market Context - The Nanshan plot is strategically located near major corporate headquarters and has a compact size of approximately 11,800 square meters, with a total construction area of about 41,184 square meters [4]. - The area has limited residential offerings, with the only new housing project priced at an average of 133,000 yuan per square meter, while second-hand listings range from 140,000 to 180,000 yuan per square meter [6]. - China Overseas has now secured two residential plots in the Shenzhen Bay Super Headquarters Base area, reinforcing its position in the high-end market [6][8]. Group 3: Overall Land Supply Trends - Shenzhen has successfully auctioned 11 residential plots this year, covering an area of 229,400 square meters and generating over 28 billion yuan in total sales [10]. - The highest premium rate recorded was 86.1% for a plot in Qianhai, while the highest total price was 8.64 billion yuan for a plot in Bao'an, indicating a competitive land market [10]. - The overall trend in land supply across the country shows a reduction in quantity but an increase in quality, with a 16% year-on-year decrease in residential land transactions in 300 cities from January to November [12].
31.86亿元拿下!深圳12月首场土拍,创片区溢价新高