SANQI HUYU(SZ:002555) Ge Long Hui·2025-12-12 03:31Core Viewpoint - The gaming industry is experiencing a sustained upward trend, with a solid foundation for valuation recovery, particularly for leading companies like 37 Interactive Entertainment [1] Group 1: Industry Overview - The gaming sector is benefiting from a combination of policy, technology, and capital, creating a new investment window. Since 2025, both domestic and imported game licenses have been issued monthly, leading to a significant increase in supply and boosting market confidence. As of November this year, 1,532 domestic licenses and 92 imported licenses have been issued, marking a substantial year-on-year increase. The total revenue of China's gaming market grew by 7.11% year-on-year in the first three quarters [2][3] - The deep integration of AI technology is reshaping research and operations, driving cost reduction and content upgrades, which further enhances performance expectations for the sector. The ongoing expansion of overseas markets continues to open up growth potential for the industry [2] Group 2: Investment Trends - There is a noticeable trend of funds increasing their holdings in the gaming sector. In Q3 2025, active funds significantly increased their positions in gaming stocks, with 7 out of the top 10 media stocks being gaming companies, indicating that gaming is becoming a primary focus for fund allocation in media [3] - The overall valuation of the gaming sector remains low, with potential for significant upward movement as previous deep adjustments have created a favorable environment for recovery. According to research from Zheshang Securities, the gaming sector is expected to reach a 20x P/E valuation by 2026, compared to the current average of approximately 16x P/E [3] Group 3: Company Spotlight - 37 Interactive Entertainment - 37 Interactive Entertainment exemplifies a strong performer with robust earnings growth, high dividends, and low valuation, making it an attractive investment opportunity. In Q3, the company achieved a net profit of 944 million yuan, a year-on-year increase of 49.24%, surpassing previous expectations [5] - The company has optimized cost efficiency, with a 24% year-on-year decrease in sales expenses, leading to an improved profit outlook. Additionally, 37 Interactive is exploring AI capabilities and expanding its overseas presence, which are expected to contribute to sustainable growth [6] - The company's overseas revenue has grown significantly from 356 million yuan in 2015 to 5.722 billion yuan in 2024, representing an approximate 15-fold increase. In the first half of this year, overseas business accounted for 32.1% of total revenue [6] - 37 Interactive maintains a high dividend payout, with a Q3 cash dividend of 2.10 yuan per 10 shares, totaling 462 million yuan. Combined with previous dividends, the total payout for the year is expected to reach 1.386 billion yuan, representing 59% of net profit, which is significantly higher than the industry average [7] - The current valuation of 37 Interactive is substantially below its historical average and the reasonable valuation of 30x for leading gaming companies, with a PE-TTM of less than 15x and a PB at historical lows, indicating considerable room for valuation recovery [7]