Core Insights - The initial snowfall in Beijing has significantly increased interest in winter tourism, particularly for top attractions like the Forbidden City and Universal Beijing Resort [1] Group 1: Tourism Trends - The search volume for the "Forbidden City" surged by 90% compared to the previous two days, while the search volume for "Universal Beijing Resort" increased by over 40% [1] - Tickets for the Forbidden City on December 13 and 14 are sold out, with deep-dive and one-day tour packages seeing over a 100% increase in bookings compared to the previous week [1] - Ticket booking interest for Universal Beijing Resort also rose by over 80% compared to the previous week, with a notable increase in hotel bookings in the surrounding area [1] Group 2: Visitor Demographics - The primary demographic for hotel bookings around Universal Beijing Resort consists of families and young tourists, with some visitors opting for staggered check-ins [1] Group 3: Alternative Attractions - Due to the high demand for tickets to the Forbidden City and Universal Beijing Resort, visitors are turning to other scenic spots suitable for snow viewing, leading to increased popularity for historical sites and parks [1] - Popular attractions such as Summer Palace, Yuanmingyuan, Temple of Heaven, Yonghe Temple, Jingshan Park, Beihai Park, and Badaling Great Wall have entered the top 10 list of popular scenic spots [1]
机构：今冬初雪降临，北京环球度假区周末门票预订热度环比前两日大增