TINGYI(HK:00322) Bei Ke Cai Jing·2025-12-16 09:13Core Viewpoint - The discrepancy in product naming between domestic and international markets for Master Kong instant noodles has raised concerns about potential misleading descriptions and compliance with local advertising laws [1][2]. Group 1: Product Naming Discrepancies - Master Kong instant noodles sold overseas, such as in the US and New Zealand, are labeled with "flavor" instead of "noodle," which differs from the domestic product names [1]. - Consumers in various countries, including the US, Australia, and Singapore, have reported similar naming conventions for Master Kong products, indicating a broader trend [1]. - The company has acknowledged the issue, stating that domestic products comply with Chinese food safety standards while export products adhere to local regulations [2]. Group 2: Financial Performance - In the first half of the year, Master Kong reported a revenue of approximately 40.09 billion yuan, a year-on-year decline of 2.7% [2]. - The company's net profit attributable to shareholders was about 2.27 billion yuan, reflecting a year-on-year increase of 20.5% [2]. - For the first half of 2025, the revenue from the instant noodle business was approximately 13.47 billion yuan, a decline of 2.5% year-on-year, accounting for 33.6% of total revenue [3]. - The gross profit margin for the instant noodle segment improved by 0.7 percentage points to 27.8%, leading to a year-on-year increase in net profit attributable to shareholders of 11.9% to 951 million yuan [3].