溢价率超17%,保利发展18.83亿元再度落子广州

Core Insights - Poly Developments has successfully acquired a residential land parcel in Guangzhou's Baiyun New Town for a total price of 1.983 billion yuan, with a premium rate of 17.82% and a floor price of 37,703 yuan per square meter [1] - The company has been actively investing in Guangzhou, focusing on core areas for both affordable and high-end residential projects, with a total land acquisition amount of 7.734 billion yuan in 2023, ranking second among real estate companies [3] - The Guangzhou land market is seeing increased participation from both state-owned enterprises and private companies, indicating a shift in market dynamics [4][6] Company Activities - The Baiyun New Town land parcel has a total area of 31,200 square meters and a planned construction area of 52,600 square meters, with a low plot ratio of 2.3, suggesting it will be developed into a high-end residential project [2] - Poly Developments has also acquired another land parcel in the Haizhu District earlier this month for 3.5 billion yuan, with a premium rate of approximately 27% and a floor price of about 24,389 yuan per square meter [1][2] - The company has achieved significant sales success in Guangzhou, with over 42.1 billion yuan in sales revenue, maintaining its position as the top seller in the region for eleven consecutive months [3] Market Dynamics - The Guangzhou land market is becoming increasingly competitive, with private enterprises like Funiu Real Estate and Yiyun Group also entering the bidding for smaller land parcels [4][5] - The trend of state-owned enterprises dominating core land parcels while private companies explore smaller plots reflects a changing landscape in the real estate sector [4][6] - The local government is actively promoting land resource optimization, with various land parcels being repurposed for residential use, indicating a commitment to revitalizing the market [6]