美国:AI工具助力识别欺诈退货,为零售商减损
UPSUPS(US:UPS) Sou Hu Cai Jing·2025-12-19 08:20

Core Viewpoint - The retail industry is experiencing a surge in sales during the holiday shopping season, but it is also facing a significant increase in return fraud, prompting UPS to implement AI technology to combat fraudulent returns [1][5]. Group 1: AI Implementation - UPS has introduced an AI tool called "Return Insights" at its return processing centers to assess risks and flag suspicious orders during the return initiation process [3]. - The AI system compares photos of high-risk packages with official product images from retailers, helping to identify subtle differences that may indicate fraud [3]. Group 2: Industry Challenges - Retailers are under immense pressure from both cost and return fraud, with estimates suggesting that by 2025, the total return value in U.S. retail will reach approximately $850 billion, with about 9% attributed to fraudulent returns [5]. - The financial impact of return fraud is significant, with retailers losing over $76 billion annually due to this issue [5]. Group 3: Current Operations - The "Return Insights" tool is currently being utilized by some clothing brands, with around 1% of returns flagged as high risk, of which approximately 10% are confirmed as fraudulent [5].

美国:AI工具助力识别欺诈退货,为零售商减损 - Reportify