Group 1 - The health consumption market is experiencing new development opportunities due to increased health awareness among residents, upgraded consumption structures, and ongoing policy benefits [2] - A "2026 Billion Brand Alliance" was established during the JD Health Business Merchant Conference, aimed at expanding the government-enterprise market for its partners [2] - The CEO of JD Health emphasized that "employee health is corporate productivity," indicating a shift in corporate health management from a welfare option to a key pillar of organizational development [2] Group 2 - The digital procurement ecosystem is enabling precise matching and efficient connection between supply and demand in the corporate health consumption market [3] - Digital procurement platforms are breaking down information barriers, allowing quality health consumption suppliers to directly reach corporate demand, particularly benefiting small and medium-sized health enterprises [3] - Companies are utilizing digital tools to accurately capture employee health needs, achieving personalized health benefit procurement [3]
聚焦数智化重构采购生态 共探企业健康消费市场新机遇丨新经济观察