Sinotruk Jinan Truck (SZ:000951) Zhong Guo Qi Che Bao Wang·2025-12-23 10:29Core Viewpoint - Yuchai is actively implementing its international development strategy in response to the Belt and Road Initiative, achieving over 50% year-on-year growth in overseas engine sales, marking a significant milestone in its global competitiveness and international strategy [3][4]. Strategic Leadership: Global Layout Reaches New Heights - In 2025, Yuchai deepens its overseas strategy under a new development pattern, focusing on "technology leadership, product diversification, close service, and win-win cooperation" [3]. - The company establishes a multi-dimensional market strategy to consolidate its presence in Asia, deepen its engagement in Africa, break into Europe and the Americas, and expand into emerging markets [3]. Market Expansion: Diverse Channels Build Competitive Barriers - Yuchai's overseas sales channel construction has achieved a qualitative leap, moving beyond traditional agency models to a four-in-one channel system of direct sales, agency, strategic cooperation, and digital platforms [6]. - The company has established solid export partnerships with major domestic truck and bus manufacturers, enhancing its overseas market expansion [6]. Product Innovation: Technology-Driven Global Customer Trust - Yuchai has established a European R&D center and increased its R&D investment, translating these efforts into competitive advantages in overseas markets [9]. - The company has launched several new generation power products that meet international emission standards, gaining recognition from overseas customers [10].