SANQI HUYU(SZ:002555) 3 6 Ke·2025-12-24 11:23Core Insights - The "Top 100 Mini Game Companies in China 2025" list was released, highlighting significant growth in the mini game sector, with a projected revenue increase of 40% year-on-year in the first half of 2023 [1][9] - The mini game market is expected to become highly competitive by 2026, especially after a new agreement between Apple and Tencent regarding a 15% commission on payments within WeChat mini games [1] Company Highlights - 37 Interactive Entertainment ranked first in the list, attributed to its ability to adapt to industry changes and continuously refine its positioning [2][5] - The year 2023 marked a breakthrough for 37 Interactive, with successful game launches like "Seeking the Dao" and "Soul Chapter," which solidified its competitive edge in the mini game market [4] - 37 Interactive has a strong product matrix with 14 games listed in the top 100, showcasing its capability as a "hit-making machine" [4][12] Competitor Analysis - Second place was taken by Dream Dragon Path, known for its popular game "Shoot the Zombie," with five games listed in the top 100 [6] - BoKe Technology emerged as a dark horse, jumping from 15th to 3rd place, indicating a successful year with multiple products entering the top ranks [7][8] - Tencent, ranked 7th, focuses on adapting its classic games into mini game formats, achieving notable success despite a smaller number of releases [8] Market Trends - The mini game market in Guangdong is projected to generate significant revenue, with expectations of reaching 283.61 billion RMB in 2025, accounting for 80.85% of the national revenue [9] - The competitive landscape is intensifying, with a notable concentration of top companies in Guangdong and Shenzhen, indicating a robust regional advantage in the mini game sector [9]