SERES(SH:601127) Xin Jing Bao·2025-12-24 13:42Core Insights - In 2025, Hongmeng Zhixing achieved significant milestones, including a monthly delivery exceeding 80,000 vehicles and surpassing one million cumulative deliveries in 43 months, entering the "million club" [1] - The high-end market saw the AITO M9 consistently ranking as the top seller in the 500,000 yuan and above category, while the AITO S800 led luxury sedan sales above 700,000 yuan for three consecutive months [1] - The "Five Realms" product matrix has been fully established, marking a systematic breakthrough in the industry [1] Group 1: Industry Collaboration and Strategy - During a live broadcast, leaders from various automotive companies, including Seres, BAIC, Chery, JAC, and SAIC, discussed the future of the industry alongside Huawei's executive Yu Chengdong, emphasizing collaborative growth [1][3] - The phrase "Hongmeng Zhixing, together" was highlighted, indicating a collective effort to enhance high-end experiences and drive the upgrade of China's smart electric vehicle industry [1][3] - The collaboration aims to create a standardized service system covering the entire user lifecycle, breaking brand boundaries for resource integration and experience closure [4] Group 2: Technological Innovation and Market Impact - Huawei's approach is characterized by a "full-process leading" model, integrating ICT technology and high-end consumer brand capabilities into its partners, which is not merely about technology licensing [3] - The AITO S9, initially underestimated, became a market success due to its unique features tailored for travel, achieving monthly sales equivalent to a year's total for other travel vehicles [3] - The AITO S800's innovative "6-in-1" platform enhances vehicle safety and comfort through integrated systems, achieving significant market recognition with over 18,000 pre-orders in just 175 days [6] Group 3: Future Product Plans and Market Positioning - In 2026, Hongmeng Zhixing plans to launch multiple new models, including at least two from the Shangjie brand and a high-end MPV, aiming for another million deliveries [9] - The company is set to enter the "L3+" era, allowing users to relax in the vehicle with advanced driver assistance systems [9] - The unified service system built by the "Five Realms" is crucial for supporting the scale of one million vehicles, enhancing vehicle quality and user experience through standardized solutions [11] Group 4: Redefining Luxury and User Experience - Hongmeng Zhixing redefines luxury by focusing on a full-stack innovation experience, emphasizing technological breakthroughs that prioritize user experience [5] - The brand's commitment to high safety and quality standards is evident in its products, with the AITO M9's satellite communication system successfully rescuing stranded drivers in remote areas [7] - The evolving definition of luxury in the automotive sector is shifting towards smarter, safer, and more user-centric mobile living spaces, reflecting a systemic transformation in travel experiences [7][13]