敢跟李想「拍桌子」的王牌产品负责人,离职了
LI AUTOLI AUTO(US:LI) 3 6 Ke·2025-12-25 08:00

Core Insights - Zhang Xiao, the product head of the Li Auto i8 model, is reported to be leaving the company after nearly 10 years, despite not being a core executive or technical leader [2][3] - Zhang has been a key figure in the development of several successful models, including the ONE, L9, L8, and L7, and is known for his deep understanding of product development [5][7] Group 1: Departure of Zhang Xiao - Zhang Xiao's departure is linked to his desire to pursue entrepreneurial opportunities in AI and embodied intelligence [13] - He played a significant role in the restructuring of Li Auto's product lines, particularly the second product line, which includes key models like the L7 and L8 [3][5] Group 2: Performance of the i8 Model - The i8, Li Auto's first pure electric SUV, has faced challenges in its initial market performance, with concerns over its product capabilities compared to previous models [15][19] - Initial sales figures for the i8 show a recovery after adjustments in configuration and pricing, but it still falls short of the ambitious target of 10,000 monthly deliveries set by CEO Li Xiang [20][19] - The i8's sales trajectory reflects a "low start, high rise" strategy, similar to the earlier MEGA model, indicating potential for future growth despite a rocky start [20][19]