Core Viewpoint - Gansu Lantian Potato Industry Development Co., Ltd. is a leading enterprise in the potato industry, focusing on innovation and digital transformation to enhance productivity and market reach [4][6][11]. Company Overview - Gansu Lantian Potato Industry Development Co., Ltd. is located in the core area of "China's Potato Capital" in Dingxi City, Gansu Province, and is recognized as a key enterprise in the national potato industry brand creation demonstration zone [4]. - The company has received multiple accolades, including being named a national key leading enterprise in agricultural industrialization and a leader in the Chinese potato starch industry, and holds 20 independent patents [4][6]. Business Model and Strategy - The company adheres to a development philosophy of "leading industrial upgrades with technology and establishing quality benchmarks with brands," focusing on a comprehensive approach that integrates "new agriculture, new industry, and new finance" [6]. - It has successfully driven the potato industry in Dingxi, benefiting over 100,000 farming households and positioning itself as a national leader in potato starch production [6][10]. Digital Transformation - The company is actively pursuing digital transformation by enhancing efficiency through technology iteration, platform development, service innovation, and data management [8][10]. - Key initiatives include an online appointment system for raw material procurement, full-process digital control in production, and data-driven marketing strategies to improve sales cycles and inventory turnover [10]. Collaborative Ecosystem - The establishment of the "Fujingtang Modern Agricultural Industry Chain Platform" fosters collaboration among government, enterprises, cooperatives (farmers), and banks, creating a synergistic industry ecosystem [10]. - This platform enables information sharing and resource complementarity, enhancing overall industry cooperation [10]. Social Impact - The company constructs 150,000 acres of standardized planting bases annually, connecting small farmers to larger markets through various models, including price protection and profit-sharing [10]. - It provides daily job opportunities at an average wage of 120 yuan, significantly contributing to the income of over 500,000 farmers in Dingxi and surrounding areas [10]. International Expansion - In 2022, the company established an international trade department in Shanghai, signing export orders worth $60 million and reaching markets in the USA, Mexico, Germany, and Japan [11]. - It aims to continue enhancing its digital transformation and expand its international presence while focusing on product quality and customer satisfaction [11].
【企业风采】甘肃民营企业100强特辑——甘肃蓝天马铃薯产业发展有限公司