GEELY AUTO(HK:00175) Ren Min Wang·2025-12-28 08:16Core Viewpoint - Geely Automobile Holdings Limited has completed the privatization and merger of Zeekr Intelligent Technology, making Zeekr a wholly-owned subsidiary of Geely, which is seen as a significant step in Geely's "One Geely" strategy and highlights the trend of consolidation in the new energy vehicle industry [1][2] Group 1: Company Developments - The integration of Zeekr into Geely is expected to impact Geely's overall brand structure and technology layout, especially as the competition in the new energy vehicle market shifts from growth to consolidation [1] - Zeekr has focused on the high-end pure electric market since its establishment, with cumulative deliveries exceeding 600,000 units and an average vehicle price close to 300,000 yuan [1] - The advanced technologies developed by Zeekr, including the Haohan architecture and related hybrid, intelligent chassis, and assisted driving technologies, are anticipated to be gradually applied to more models under the Geely brand [1] Group 2: Market Position and Strategy - Zeekr has entered over 40 countries and regions in the overseas market, with some models gaining market attention after their launch abroad, supported by Geely's extensive global service network and production bases [1] - Following the merger, Zeekr's positioning within the Geely system has become clearer, with initiatives aimed at standardizing services and enhancing communication transparency [2] - The privatization allows Zeekr to reduce short-term financial pressure and focus more on product development and long-term brand building, reflecting a shift in the Chinese automotive industry towards systematic collaboration [2]