雷军新年首播拆解YU7,正面回应小字营销、绿化带战神、7000法务等网络争议

Core Viewpoint - The live broadcast by Lei Jun and Xiaomi executives addressed recent controversies surrounding the company, including issues related to product marketing and safety concerns regarding Xiaomi's vehicles [1][3]. Group 1: Product Safety and Technology - The live broadcast showcased Xiaomi's automotive technology, including the integrated die-casting and thermal management systems of the Xiaomi YU7 [3]. - Xiaomi's engineers explained the safety redundancy of the car door locks, which are equipped with three power sources and mechanical controls to ensure functionality in extreme conditions [3]. Group 2: Marketing Controversies - Lei Jun denied the existence of a "7000 legal team," calling it an unfounded rumor [3]. - Regarding the "small font marketing" issue, Lei Jun acknowledged the criticism and stated that Xiaomi would improve the clarity of product annotations in the future [3]. - The company responded to the "Green Belt Warrior" controversy, attributing it to malicious editing and labeling by individuals with ulterior motives [5]. Group 3: Performance Claims - Lei Jun addressed the criticism regarding the claim of "charging only once for 1300 kilometers," clarifying that the statement was based on actual performance and not an exaggeration [5]. - The company defended its claim of stopping from 200 km/h, explaining that it was intended to demonstrate the braking performance of the Xiaomi SU7 Ultra [7]. Group 4: Sales Performance and Future Goals - Xiaomi reported delivering 410,000 vehicles in 2025 and set a target of 550,000 for 2026, with plans to launch four new models, including updated versions of the SU7 [11].

雷军新年首播拆解YU7,正面回应小字营销、绿化带战神、7000法务等网络争议 - Reportify