Core Insights - The instant retail model continues to thrive during the New Year holiday, highlighting the full value of instant delivery services [1] Delivery Performance - During the New Year holiday, the largest third-party delivery platform, SF Express, reported a 55% year-on-year increase in average daily delivery volume [1] - Beverage orders doubled year-on-year, while fast food orders increased by over 90% [1] - Categories such as supermarkets, beauty products, and electronics also saw high double-digit growth in order volume [1] Business and Consumer Demand - The dual nature of December 31 as both a New Year’s Eve and a workday led to a concentrated release of consumer and business demands [1] - On December 31, the C-end business volume of SF Express doubled compared to regular days, with many users utilizing value-added services for festive gifting and important business document deliveries [1] - The volume of documents and certificates saw several-fold growth, while flower orders increased by over 110% compared to regular days [1] Service Enhancement - SF Express enriched its service offerings through cultural collaborations, such as partnering with the Dunhuang Academy for the design of six horse IP images, which convey good wishes for the New Year [1]
顺丰同城元旦同城配送单量同比增长55%，携手敦煌美术研究所神马IP共启新年