赛力斯新能源汽车2025年销量超47万创新高 问界M9登顶车型NPS总榜第一名
SERESSERES(SH:601127) Ge Long Hui·2026-01-06 03:41

Core Viewpoint - The company, Seres, has achieved significant sales growth in the electric vehicle market, with December 2025 sales reaching 60,981 units, a year-on-year increase of 63.40%, and total annual sales exceeding 470,000 units, marking a new record for the year [1][3]. Group 1: Sales Performance - In December 2025, Seres' electric vehicle sales peaked at 60,981 units, reflecting a 63.40% increase compared to the previous year [1]. - The total sales for the year 2025 surpassed 470,000 units, indicating a new annual sales milestone for the company [1]. - The launch of new models, including the AITO M5 Ultra, AITO M9 2025, and AITO M8, has contributed to the expansion of the product matrix and positive market feedback [3]. Group 2: Brand Strength and Market Position - The AITO brand achieved a net promoter score (NPS) of 82.5, ranking first in the industry, with the AITO M9 and M8 models holding the top two positions in NPS among vehicles [3]. - AITO has delivered over 970,000 vehicles to date, establishing a strong leadership position in the high-end electric vehicle market in China [3]. - The AITO M9 has sold over 260,000 units since its launch, maintaining its status as the best-selling model in the 500,000 yuan and above segment, with a market share of 70% [3]. Group 3: Competitive Advantage and Future Outlook - In a competitive high-end market, Seres has emerged as a significant growth driver, especially as traditional luxury brands see declining sales [5]. - The penetration rate of new energy vehicles in China surpassed 60% in 2025, with Seres' AITO brand becoming the only Chinese brand to exceed traditional luxury brands in both monthly sales and average transaction price [5]. - The company has invested nearly 30 billion yuan in R&D for high-end smart electric vehicles, establishing a new benchmark for industry delivery capabilities [5]. - Looking ahead, Seres is expected to further consolidate and expand its leading position in the high-end electric vehicle market, with strong growth potential that could open up broader value opportunities in the capital market [5].

SERES-赛力斯新能源汽车2025年销量超47万创新高 问界M9登顶车型NPS总榜第一名 - Reportify