两大重磅信号，强势注入信心！

Core Viewpoint - The real estate market is experiencing renewed confidence due to strong policy signals and a shift towards "good housing" as a fundamental industry focus, with companies like Longfor leading the way in adapting to these changes [1][3][30]. Group 1: Policy and Market Signals - The publication of "Qiu Shi" emphasizes the foundational status of real estate, signaling strong policy support and a shift in expectations [1]. - The era of "buying off the plan" is ending, with a surge in demand for "seeing is believing" in home purchases [2]. Group 2: Longfor's Strategic Adaptation - Longfor has maintained its sales base while innovating with real-life demonstration areas and comprehensive service offerings, aligning with the market's need for certainty [3][4]. - The concept of "good housing" is being refined through various policy directives, emphasizing quality and safety in housing supply [3][6]. Group 3: Product and Service Innovations - Longfor has established a comprehensive value system for "good housing," integrating customer insights and practical experience into its product standards [7]. - The launch of innovative projects like "Fengcui" in Kunming showcases disruptive designs that enhance the perception of "good housing" [8]. - Longfor's "cloud delivery" service and its commitment to delivering quality homes have set industry standards, with plans to deliver nearly 70,000 quality homes across 39 cities in 2025 [9]. Group 4: Community and Lifestyle Integration - Longfor's approach transcends mere housing, focusing on creating a "good life" through community engagement and lifestyle offerings [16][20]. - The company leverages its extensive experience in commercial operations to enhance residential projects, creating vibrant community ecosystems [19][20]. Group 5: Financial Discipline and Long-term Strategy - Longfor's commitment to financial discipline and self-regulation has positioned it favorably amidst industry challenges, allowing it to navigate debt peaks with confidence [28][29]. - The company plans to reduce its interest-bearing debt by approximately 10 billion annually starting in 2026, maintaining a low debt level for future growth [29].