Core Insights - The 2026 Fuling Pickle Group Dealer Conference was successfully held in Chongqing, focusing on the theme "Upward, New, Forward" to discuss future opportunities in the context of national economic development [1] - The conference gathered core dealers from four major business divisions: family, catering, international, and new channels, aiming to consolidate industry consensus and channel synergy [1][3] Strategic Planning - The agenda included strategic deployment, emotional connection, product launches, and recognition of dealers, with the 2026 business strategy presented by the Chairman and General Manager Gao Xiang receiving positive feedback [3] - The company aims for robust growth in 2026, focusing on stabilizing its core pickled vegetable business, optimizing layout, launching new products, and enhancing efficiency to support channel win-win [7][16] Market Performance - Fuling Pickle Group demonstrated resilience in the face of market challenges, achieving growth in key product categories, particularly with the "light salt tender crisp" pickled vegetables, which saw over 100,000 bags sold in a single Douyin live stream [5] - The international market grew by 14% despite trade tensions, while catering products successfully entered a well-known chain restaurant, indicating strong market penetration [7][13] Innovation and Product Development - Innovation is identified as the core driver of sustainable development, with the company securing two invention patents and launching 55 new products in 2025 [9] - New products such as "Light Salt Pickled Vegetables" and various sauces have gained popularity, with some topping Douyin's new product rankings shortly after launch [9][14] Future Outlook - The company plans to leverage the conference as a catalyst for optimizing organizational mechanisms and product development management systems, aiming to create a win-win ecosystem with dealers [16] - Fuling Pickle Group is committed to writing a new chapter for its century-old brand during the "14th Five-Year Plan" period, setting new benchmarks for industry development [16]
全球经销商汇聚重庆山城,共谋涪陵榨菜产业高质发展