张勇重新担任海底捞CEO

Group 1 - The core point of the article is the significant management restructuring at Haidilao, with founder Zhang Yong returning as CEO after a four-year absence, signaling a shift towards brand transformation and strategic focus [1][2] - The board of directors will see the appointment of four young executives, including Li Nana and Zhu Yinhua, who have extensive experience within the company, indicating a focus on nurturing a new generation of management [1][2] - Zhang Yong's return is seen as a response to the need for strategic alignment and decision-making efficiency amid increasing competition and market fragmentation in the consumer sector [2][3] Group 2 - The "Pomegranate Plan," launched in August 2024, aims to incubate new restaurant brands both internally and externally, with 14 brands successfully launched since its inception, generating significant revenue growth [3] - As of June 2025, the brands under the "Pomegranate Plan" have opened 126 stores, contributing to a revenue of 597 million yuan, reflecting a year-on-year increase of 227% [3] - Zhang Yong's leadership is expected to enhance the strategic direction and resource allocation for the new brands, ensuring effective execution of innovative plans aligned with the company's long-term development goals [3]