金龙鱼海南布局背后:自贸港政策红利与转型焦虑的双重博弈

Core Viewpoint - The establishment of Yihai Kerry (Hainan) Food Technology Co., Ltd. by Jinlongyu represents a strategic move to leverage the Hainan Free Trade Port policies for cost reduction and business transformation in response to the saturation of traditional grain and oil markets [2][3][4] Group 1: Business Expansion and Strategic Transformation - Jinlongyu's new subsidiary has a registered capital of 10 million yuan and will engage in food sales, road cargo transportation, and import-export activities [2] - The Hainan Free Trade Port's policies, including zero tariffs and low tax rates, provide Jinlongyu with significant opportunities to lower import costs for essential raw materials like palm oil and soybeans [2][3] - The company aims to transition into a comprehensive food service provider by focusing on bulk commodity trading and the prepared food supply chain, addressing the need for new growth avenues amid increasing competition in the traditional grain and oil market [3] Group 2: Market Opportunities and Challenges - Hainan's unique resources, such as abundant tropical agricultural products and a large tourism market, offer Jinlongyu advantages for its transformation and the development of a central kitchen food park [3] - The prepared food market is highly competitive, and there are uncertainties regarding the nationwide acceptance of Hainan-style prepared dishes [3][4] - The construction and operation of the central kitchen park will require substantial financial and technical investments, posing challenges for the company [3]