马斯克急了，特斯拉FSD改成包月制，不能一次性6.4万买断了

Core Viewpoint - Tesla's Full Self-Driving (FSD) feature will transition from a one-time purchase option to a subscription model starting February 14, 2026, in response to declining sales and competition in the market [1][5]. Group 1: Pricing Changes - The one-time purchase price for FSD in the U.S. is currently $8,000 (approximately 56,000 RMB), while in China it is 64,000 RMB [1]. - The subscription model will cost $99 per month (around 700 RMB), making the one-time purchase equivalent to about 81 months of subscription service [3]. Group 2: Market Strategy - The shift to a subscription model is seen as a necessary strategy to boost revenue amid declining sales and profits for Tesla [5]. - Competitors in the Chinese market offer free autonomous driving features, prompting Tesla to reconsider its pricing strategy to attract more customers [5]. Group 3: Consumer Behavior - Many consumers may be reluctant to pay a large upfront fee for FSD, but a lower monthly fee could encourage more users to try the service when needed, such as during long trips [7]. - The subscription model allows customers to pay only when they require the FSD feature, making it more appealing for those who may not use it regularly [7].