Tesla(US:TSLA) Guan Cha Zhe Wang·2026-01-15 10:10Core Insights - Tesla is facing weak demand in India, leading to discounts on unsold Model Y vehicles to clear inventory [1][2] - The company exported approximately 300 Model Y vehicles to India four months ago, with around 100 units still unsold [1] - Discounts of up to 200,000 INR (approximately 15,500 CNY) are being offered on specific inventory models, although these promotions are not officially advertised [1] Group 1: Sales Performance - Tesla has only registered 227 vehicles in India for the entire year of 2025, significantly lower than the initial order intentions [3] - The company had received about 600 Model Y orders, but many did not convert into delivery orders [2] - The high price point of the Model Y, which is close to $70,000 (approximately 489,300 CNY) after tariffs, is a barrier to consumer acceptance [1] Group 2: Competitive Landscape - Potential customers are opting for lower-priced alternatives like BMW's iX1 and BYD's Sealion 7, which have starting prices below the Model Y [2] - BMW's sales in India grew nearly 200% year-on-year, reaching around 3,700 units, driven by local assembly of the iX1 [3] - BYD has emerged as one of the top five electric vehicle manufacturers in India, with sales increasing nearly 80% year-on-year to 5,121 units [3]