Group 1 - Xiaomi's 17 series has become the best-selling domestic flagship phone within five months of its release, with the 18 series scheduled for launch in September [1][5] - The early release strategy has allowed Xiaomi to maintain a competitive edge over rivals, with the 18 series set to continue the trend of differentiated design, including a secondary screen [1][3] - The sales performance of the 17 series was significantly boosted by its early launch, achieving over 1 million units sold in less than 10 days, which is equivalent to 50% of the total sales achieved in the following 100 days [8] Group 2 - Competitors such as OPPO and Vivo are responding to Xiaomi's success by planning to release their flagship models earlier, potentially in September, to mitigate Xiaomi's first-mover advantage [9][10] - The introduction of new models, including a ProMax version by competitors, indicates a shift towards differentiation in design and features, as they aim to attract consumer attention [9] - Xiaomi is advancing its self-developed technologies, including processors and operating systems, with the 18 series expected to feature the Snapdragon 8 Elite Gen6 processor and possibly a special version with its own OS [12]
小米18系列定档,雷军抢先友商一步,副屏设计保留,销量继续涨