贵州茅台打假

Core Viewpoint - Guizhou Moutai has issued a warning regarding fraudulent promotions using its name, emphasizing that these claims about direct supply channels and discounted prices are misleading and potentially fraudulent [1][11]. Group 1: Fraudulent Promotions - The company has identified multiple instances of fake advertisements claiming to offer "direct supply channels" and "1499 yuan enterprise purchase" options, which are not legitimate [1]. - Guizhou Moutai is actively cooperating with authorities to investigate these fraudulent activities and will pursue legal action against responsible parties to protect market order and consumer rights [11]. Group 2: Official Pricing and Market Impact - On January 16, Guizhou Moutai officially announced the opening of a direct supply channel for enterprises at a price of 1499 yuan, effectively disrupting the long-standing speculative trading practices in the market [3][7]. - This move is expected to significantly reduce costs for businesses, with reports indicating a 45% decrease in expenses related to purchasing Moutai products [3].