Industry Dynamics - Hangzhou has released measures to promote the overseas expansion of online literature, web dramas, and online games, focusing on high-level development and quality export, with 25 specific initiatives across nine areas [2] - WeChat mini-games are projected to see nearly 20% growth in commercial scale by 2025, with over 300 products generating more than 10 million yuan in quarterly revenue and a stable monthly active user base exceeding 500 million [3] - Giant Network has launched a new AI-native gameplay in its game "Supernatural Action Group," integrating AI models into core gameplay, allowing NPCs to interact with players in real-time [5] - Perfect World has announced the criminal detention of three art-related personnel for corruption, focusing on issues in art outsourcing and procurement management [6][7] Company News - The CEO of Zhixing Star Tong, Zhang Lei, has resigned due to personal reasons, with the company stating that his departure will not negatively impact operations [4] - Games Workshop has prohibited employees from using AI in content creation and design processes, reflecting a cautious internal AI policy [8] - Cygames has established a dedicated AI studio to focus on the systematic research and application of AI technology in game creation [9] - Shift Up's CEO emphasized the necessity for widespread AI proficiency in South Korea to compete with large-scale investments in the gaming industry from China and the U.S. [10] - Meta plans to cut about 10% of its Reality Labs workforce, including the closure of several VR studios, as part of a shift in focus towards AI and mobile technologies [11] - Germany will increase its annual gaming industry support fund to 125 million euros (approximately 1.017 billion yuan) starting in 2026, aiming to strengthen its position in the global gaming industry [12]
Meta关闭三家VR工作室;智明星通总裁张磊辞任丨游戏周报