东风股份发预亏,预计2025年度归母净亏损3.9亿元至4.8亿元

Core Viewpoint - Dongfeng Motor Corporation (600006.SH) anticipates a net loss attributable to shareholders of the parent company ranging from 390 million to 480 million yuan for the year 2025, primarily due to intensified competition in the light commercial vehicle market and challenges in transitioning from traditional fuel to new energy vehicles [1] Group 1: Performance Forecast - The company expects a net loss of 390 million to 480 million yuan for 2025 [1] - The main reasons for the performance change include increased competition in the light commercial vehicle market, leading to sales pressure and a decline in overall gross margin [1] - The company is in a critical transition period from traditional fuel to new energy, prompting adjustments in operational pace and marketing strategies [1] Group 2: Strategic Adjustments - The company is implementing marketing reforms, reducing inventory, and expanding retail efforts, which have resulted in increased channel support [1] - A reassessment of the collection situation for certain receivables has led to additional provisions for credit impairment based on accounting prudence [1] Group 3: Future Initiatives - The company plans to enhance investment in research and development in new energy and intelligent driving technologies [1] - Efforts will be made to deepen channel construction and expansion, aiming to build a customer-centric value marketing system to overcome short-term adverse impacts [1]