元宇宙，正式谢幕

Core Insights - Meta's Horizon Workrooms, once envisioned as a future workspace, is set to close on February 16, 2026, marking a significant retreat from its metaverse strategy [3][9][10] - The application failed to attract a substantial user base, with active monthly users not exceeding 200,000 in 2023, compared to billions on Meta's other platforms [7][9] - Meta's shift from a focus on the metaverse to artificial intelligence (AI) is evident, as the company pivots towards more practical applications like smart glasses and AI tools [25][29][31] Group 1: Meta's Metaverse Strategy - Meta's commitment to the metaverse began in 2021 when it rebranded from Facebook, with Horizon Workrooms positioned as a key application for virtual collaboration [6][10] - The application was intended to provide an immersive experience for remote teams, but user feedback indicated discomfort and inefficiency in virtual meetings [14][15] - Horizon Workrooms' closure symbolizes a broader failure of Meta's ambitious metaverse vision, which struggled with technical limitations and user adoption [9][18][24] Group 2: User Experience and Market Response - Users reported discomfort from prolonged VR headset use, leading to fatigue and reduced interaction efficiency compared to traditional video conferencing tools [14][15] - The high costs associated with VR equipment and the lack of compelling advantages over established platforms like Zoom and Microsoft Teams hindered enterprise adoption [15][24] - Meta's decision to recommend alternative platforms in the closure announcement highlights the shortcomings of Horizon Workrooms [15] Group 3: Broader Implications and Future Directions - Meta's failure in the metaverse is attributed to a misjudgment of VR technology's readiness for mainstream use, as well as a flawed business model that imposed high fees on developers [23][24] - The company is now focusing on AI and practical applications, such as Ray-Ban smart glasses, which are expected to integrate more seamlessly into daily life [25][29][31] - The shift towards AI reflects a recognition that enhancing existing platforms may be more viable than creating a fully immersive virtual world [29][31]