每周股票复盘：镇海股份（603637）布局煤化工与广东市场

Core Viewpoint - The company, Zhenhai Co., is focusing on the petrochemical engineering sector, leveraging its expertise in refining and chemical engineering to meet diverse client needs and market stages, with a stable revenue model and growth potential in new materials and fine chemicals [1][2][3]. Company Overview - Zhenhai Co. reported a stock price increase of 10.04% to 12.49 CNY as of January 23, 2026, with a total market capitalization of 2.981 billion CNY, ranking 36th in the professional engineering sector [1]. - The company maintains an annual revenue of approximately 500 million CNY, reflecting a stable state aligned with market demand and a team of around 400 employees [2][5]. Market Strategy - The company emphasizes the potential of the coal chemical market in regions like Xinjiang and Inner Mongolia, adopting a strategy of "active tracking, selective participation, localized service, and steady advancement" [2][5]. - A new branch in Guangdong has been established to enhance local service capabilities and respond to market opportunities in the South China petrochemical sector [4][5]. Competitive Landscape - The industry is characterized by a clear tiered competition structure, with major state-owned enterprises in the first tier, Zhenhai Co. in the second tier, and smaller design institutes in the third tier [3]. - The company aims for differentiated competition by leveraging its technical expertise and project experience to enhance comprehensive solution capabilities [3]. Future Growth Directions - Future growth will focus on consolidating the existing business base, cultivating new growth drivers, and optimizing operational efficiency, particularly in sulfur recovery, hydrogenation technology, and new chemical materials [3][4]. - The company is also investing in digital design platforms to improve execution efficiency and monitor costs dynamically in response to raw material price fluctuations [3][4][6]. Research and Development - Zhenhai Co. is committed to a transformation towards "specialization, high-end, intelligence, and low carbon," with successful innovations in various chemical processes and ongoing development of digital platforms [4][6]. - The company collaborates with research institutions to create a full-chain innovation system, focusing on optimizing refining processes and developing high-end new materials [6]. Talent Management - The company prioritizes talent retention and is exploring stock incentive plans to motivate core teams and retain key personnel, aiming to enhance cohesion and attract local talent [5][6].