Group 1 - The core activity of the "Laba Love Porridge" event by Wangshungge has been ongoing for 21 years, providing free porridge to various community members, including sanitation workers and commuters [1][4] - This year, the event expanded its reach to over 10 communities and 30 delivery stations in Beijing, with a total of 3,000 customized thermal containers and 5,000 special paper cups prepared for the occasion [1] - The porridge includes nine ingredients such as glutinous rice, red beans, and lotus seeds, with chefs starting preparation as early as 3 AM [1] Group 2 - The Huguo Temple Snack Shop has also been actively selling Laba porridge, with over 20 ingredients used, and expects to sell more than 2,000 bowls on the festival day [4][7] - Beijing Huatiangroup's restaurants, including Tongheju and GuLou MaKai, are offering free Laba porridge to customers, adhering to traditional cooking methods [7] - The approach to cooking Laba porridge involves soaking different types of rice and beans separately and using mineral water for boiling, ensuring quality and flavor [7] Group 3 - As the Spring Festival approaches, many restaurants are preparing for increased customer traffic, with Haidilao reporting a significant rise in customer visits since January 17, with over 10% increase in customer numbers from January 19 to 21 [7] - Haidilao has sold over 1.6 million servings of beef and lamb products, with a growth rate exceeding 15% compared to the previous week [7] - To accommodate the festive demand, over 1,000 Haidilao locations will operate on New Year's Eve, and more than 1,300 will resume normal operations from the second day of the New Year [7] Group 4 - Various restaurants are launching holiday-themed activities, such as the "New Year Printing Blessing" event, inviting customers to create their own prints with auspicious meanings [8] - Haidilao has partnered with "My Little Pony" to introduce a themed series of activities, offering special mousse and limited-time sets to enhance the festive atmosphere [8]
多家老字号上线腊八粥、腊八蒜,北京餐企开启“春节档”预热