身处结构性调整与新旧动能转换的关键阶段，王府井去年业绩预亏

Core Viewpoint - Wangfujing is expected to report a net loss attributable to shareholders ranging from -45 million to -23 million yuan for 2025, reflecting the pressures of structural adjustments and the transformation of business models in the retail industry [1]. Group 1: Financial Performance - For 2025, Wangfujing anticipates a net profit loss between -45 million and -23 million yuan due to ongoing structural adjustments and the transition to new business models [1]. - The company plans to recognize goodwill impairment for the Qianxi asset group, estimating the impairment amount to be between 5 million and 10 million yuan, which will impact the net profit for 2025 [1]. Group 2: Business Strategy and Operations - Wangfujing is undergoing significant changes in the retail sector, focusing on business model iteration and upgrading existing operations, which has led to short-term financial pressures due to the time lag between investment and benefit realization [1]. - The company will close three stores due to lease expirations and two additional stores as part of its strategic transformation, which will negatively affect revenue and increase personnel-related costs in 2025 [2]. - In 2025, Wangfujing plans to open three new outlet and shopping center stores, as well as three duty-free shops, while continuing to adjust its department stores [2]. - The new leasing standards have resulted in higher initial costs for long-term lease stores, significantly impacting the financial performance of newly opened and renewed stores [2].