10城覆盖、4小时送达！天猫联手50家电品牌开启“闪购时代”

Group 1 - The Tmall New Year Festival offers significant discounts on home appliances, with official reductions starting at 8.8% and additional coupons available, allowing prices to drop to as low as 50% after combining various promotions [1] - Major home appliance brands such as Philips, Joyoung, Gree, Midea, Hisense, Siemens, and others are participating in the Tmall event, providing fast delivery services [1] - The "4-hour delivery" service is now available in ten major cities, including Shanghai, Guangzhou, and Beijing, enhancing consumer convenience and satisfaction [4] Group 2 - The integration of Tmall brands into Taobao Flash Sale reflects a growing trend in instant retail, with approximately 3,500 Tmall brands connecting their offline stores to the service [5] - The collaboration has resulted in a significant increase in consumer orders, with daily orders for instant retail on Tmall seeing a 198% month-over-month growth compared to September [5] - The fast delivery service has led to a notable increase in sales for participating brands, with some products experiencing over a 30% rise in sales due to improved logistics and delivery efficiency [4]