“顺丰速孕”无底线擦边不是幽默表达 | 新京报微评

Group 1 - The core viewpoint of the article is that the marketing tactic used by the company "Shunfeng" (SF Express) through the term "Shunfeng Speed Pregnancy" is deemed inappropriate and disrespectful, equating childbirth to a delivery service, which is not a humorous expression [1] - The Guangzhou Intellectual Property Court ruled in favor of SF Express in a trademark infringement case against a company selling "Shunfeng Speed Pregnancy" stickers, ordering the defendant to pay 200,000 yuan in damages and to publish a statement in the media to mitigate negative impact [1] - The article criticizes the trend of using lowbrow humor and boundary-pushing marketing strategies, suggesting that such actions should have legal consequences [1]

“顺丰速孕”无底线擦边不是幽默表达 | 新京报微评 - Reportify