温氏股份挤入宠物食品赛道

Core Viewpoint - Company Wens Foodstuff Group is entering the pet food market by acquiring a stake in Qingdao Shuang'an Biotechnology Co., aiming to leverage synergies and enhance sustainable development capabilities amid declining profits in its main business [1][2]. Group 1: Investment Details - Wens Investment, a wholly-owned subsidiary of Wens Foodstuff Group, plans to invest up to 147 million yuan in Qingdao Shuang'an, acquiring 14.8684 million yuan of registered capital for 44.3854 million yuan and subscribing to an additional 34.4579 million yuan of registered capital for 103 million yuan [1]. - Post-transaction, Wens Investment will hold 48.18% of Qingdao Shuang'an, becoming its largest shareholder [1]. Group 2: Market Context - The pet food market in China is experiencing significant growth, with the urban pet consumption market surpassing 312.6 billion yuan in 2025, a 4.1% increase year-on-year, and the pet food market reaching 167.9 billion yuan, growing by 5.9% [2]. - The competitive landscape includes major foreign players like Mars and Nestlé Purina, as well as domestic brands such as Zhongchong Co., Guai Bao Pet, and Peidi Co., all vying for market share [2]. Group 3: Industry Trends - Major meat companies are recognizing opportunities in the pet food sector, with several, including Shengnong Development and Deli Foods, establishing joint ventures and production projects for pet food [3]. - Experts highlight that Wens Foodstuff Group's advantage lies in its upstream resources and established supply chain, allowing for cost control and quality assurance in pet food production [3].