春节投资钱景∣门槛降、利率升，银行揽储升温，存钱该怎么选？

Core Viewpoint - The banking sector is experiencing a divergence in deposit strategies as the Chinese New Year approaches, with state-owned banks maintaining stable interest rates while some joint-stock and city commercial banks are actively raising rates and lowering deposit thresholds to attract customers [1][2][4]. Group 1: Deposit Rate Trends - State-owned banks like China Construction Bank and Industrial and Commercial Bank of China are offering fixed deposit rates of 1.1% for one year, 1.2% for two years, and 1.55% for three years, showing no changes in their deposit strategies [2][3]. - In contrast, joint-stock banks such as Industrial Bank are offering higher rates, with one-year fixed deposits at 1.3%, two-year at 1.4%, and three-year at 1.75%, which are above the rates offered by state-owned banks [2][3]. - City commercial banks are also increasing their deposit rates, with Huishang Bank offering a three-year fixed deposit rate of up to 1.95%, and recently lowering the minimum deposit requirement from 500,000 to 200,000 yuan [3][5]. Group 2: Marketing Strategies - Some banks are launching promotional activities to attract deposits, such as Industrial Bank's "Xing Speed" program, which offers rewards for customers who increase their financial assets [3]. - Ningbo Bank is targeting new customers with a "New Year Red" deposit campaign, offering a 1.95% interest rate for three-year fixed deposits with a minimum deposit of 200,000 yuan [3]. - Local rural commercial banks are also actively raising deposit rates and introducing unique deposit products to capture market share, with Guangxi Zhaoping Rural Commercial Bank offering rates of 1.4%, 1.65%, and 1.9% for one, two, and three-year deposits, respectively [5][6]. Group 3: Market Dynamics and Customer Recommendations - Analysts suggest that state-owned banks are strategically withdrawing from high-cost deposit competition to focus on wealth management services, while city commercial banks are using targeted deposit activities to support their lending and market share goals [4][6]. - Customers are advised to balance safety, yield, and liquidity when choosing deposit products, with recommendations to prioritize deposits in insured financial institutions and consider the duration and purpose of their funds [7][8]. - For short-term idle funds, large banks' products are recommended for liquidity, while long-term savings should focus on high-yield products from smaller banks to lock in current rates [8][9].