Group 1 - The core idea of the news is that Xiaomi is launching a customized service for its automotive line, which has been in development for three years and is now in trial operation [1][2] - The customized service is typically found in luxury car brands, indicating Xiaomi's entry into the high-end automotive market [2] - Xiaomi's customized service will be available for two high-end models, the Xiaomi YU7Max and Xiaomi SU7 Ultra, with a one-year trial period starting from September 2025 [2] Group 2 - The customized offerings include five new luxury paint options, four interior designs, and uniquely crafted forged wheels, along with personalized items such as custom logos and body decals [2] - A deposit of 80,000 yuan is required to confirm configurations and lock in orders for the customized service [2] - The delivery of the customized service has already commenced as announced by Xiaomi's Vice President, Li Xiaoshuang, on December 8 [2]
雷军:为定制服务研发3年,一般几百万豪车才有