Core Viewpoint - Vipshop, a discount e-commerce platform, has announced a "Spring Festival Never Closes" service in collaboration with SF Express, allowing for normal delivery of certain products during the Spring Festival period [1] Group 1: Spring Festival Service - From February 12 to February 24, products marked with "Spring Festival Never Closes" will be delivered normally, while other products will have delayed shipping starting February 15 [1] - Orders signed for between February 11 and February 26 will have an upgraded return policy from 7 days to 15 days for no reason [1] - Vipshop's self-operated product return service will remain available year-round without interruption [1] Group 2: Government Consumption Coupons - The government consumption coupon program offers discounts of "60 yuan off 300 yuan," "80 yuan off 400 yuan," and "100 yuan off 500 yuan," applicable to various product categories [2] - Consumers can randomly draw one coupon per day during the event period, and there is a dedicated section for local Hubei products [2] Group 3: Sales Performance and Promotions - Since February, sales in categories such as outdoor sports, holiday gifts, and snacks have been increasing on the platform [2] - Vipshop has launched multiple promotional activities during the Spring Festival, combining deep discounts with government consumption coupons to enhance consumer shopping experiences [2]
唯品会与顺丰携手提供“春节不打烊”服务,政府消费券助力新春购物