业绩二连降！百威亚太2025年营收同比减少6.1%，股东溢利跌超三成！中国市场啤酒销量下滑8.6%

Core Viewpoint - The company reported a decline in total sales and revenue for the fiscal year 2025, with significant challenges in the Chinese market impacting overall performance [1][3]. Group 1: Financial Performance - Total sales decreased by 6.0% to 79.658 million liters in fiscal year 2025 compared to 84.811 million liters in fiscal year 2024 [2]. - Revenue fell by 6.1% to $5.764 billion from $6.246 billion year-on-year [2]. - Net profit attributable to equity holders dropped by 32.6% from $726 million in fiscal year 2024 to $489 million in fiscal year 2025 [1][2]. Group 2: Market Challenges - The company faced a 8.6% decline in beer sales and an 11.3% drop in revenue in the Chinese market for fiscal year 2025 [3][4]. - The fourth quarter of fiscal year 2025 saw a 0.7% decrease in total sales, primarily due to ongoing challenges in the Chinese market and a weak industry in South Korea, although strong growth in India partially offset these declines [2][3]. Group 3: Strategic Initiatives - The company is focusing on revitalizing growth trends and rebuilding market share in China, emphasizing the importance of the market as a significant growth opportunity [4]. - Plans include accelerating the expansion of non-immediate consumption marketing channels and enhancing digital engagement to support growth [4].