Apple(US:AAPL) Guan Cha Zhe Wang·2026-02-12 07:28Group 1 - The core viewpoint of the articles indicates that the overall smartphone market in China experienced a 23% year-on-year decline in January 2026, with Apple being the only brand to achieve positive growth of 8% [1][3] - Counterpoint Research attributes the decline in sales for domestic brands like Huawei, Xiaomi, OPPO, and vivo to reduced subsidies, consumer sentiment, and the upcoming Spring Festival [1] - Apple's market share increased to approximately 20%, placing it in a leading position alongside Huawei, driven by the success of the iPhone 17 series [1][3] Group 2 - Since the launch of the new iPhone in September last year, Apple's flagship product has seen a strong rebound in sales, achieving its highest market share in five years in January [3] - The iPhone 17 standard version has met government subsidy criteria, enhancing its cost-effectiveness and contributing to a 9% month-on-month sales increase [3] - The pricing strategy for the iPhone 17 series remains stable with minimal discounts, allowing for potential future price adjustments or profit optimization, especially with the upcoming Lunar New Year expected to drive seasonal purchasing [3]