CHOW TAI FOOK(HK:01929) Sou Hu Cai Jing·2026-02-16 14:32Core Viewpoint - The rising trend of using gold in nail art, particularly during the festive season, highlights a unique intersection of luxury and personal expression in consumer behavior [1][4]. Group 1: Market Trends - There is a notable increase in the popularity of "golden nails," with consumers willing to spend thousands of yuan to create elaborate nail designs using gold [3][4]. - High-end brands like Chow Tai Fook and Liu Fu Jewelry are capitalizing on this trend by promoting small gold accessories for nail art [8]. Group 2: Consumer Behavior - Consumers are repurposing old gold jewelry for nail art, with one individual showcasing a design that incorporated nearly 10 grams of gold worth around 10,000 yuan [4]. - The average cost for creating a golden nail design ranges from 600 to 1,500 yuan, depending on the complexity of the work [6]. Group 3: Industry Practices - Many nail salons require customers to bring their own gold for the nail art process, as the current high gold prices make it impractical for salons to provide gold themselves [6]. - There are concerns regarding the legality of nail salons offering to recycle leftover gold, as this could violate regulations set by the People's Bank of China [11].