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九毛九(09922):一季度太二同店日均销售额同比减少13.9%
09922JIUMAOJIU(09922) 智通财经·2024-04-19 14:23

Core Viewpoint - Jiumaojiu (09922) reported a total of 736 restaurants as of March 31, 2024, with brand distribution as follows: 584 for Taier, 66 for Song Hotpot, and 75 for Jiumaojiu [1] Group 1: Restaurant Performance - In Q1 2024, the table turnover rates for Taier, Song Hotpot, and Jiumaojiu were 3.9, 3, and 3 respectively [1] - Average customer spending per visit was 73 yuan for Taier, 116 yuan for Song Hotpot, and 57 yuan for Jiumaojiu [1] - Same-store daily sales decreased year-on-year by 13.9% for Taier, 34.8% for Song Hotpot, and 4.1% for Jiumaojiu [1] Group 2: Factors Influencing Performance - The decline in average customer spending for Taier and Song Hotpot in mainland China was attributed to changes in the external environment and adjustments in brand development strategies, including menu structure and pricing [1] - Increased promotional activities and a higher proportion of Taier restaurants located in lower-tier cities contributed to the decrease in average customer spending in mainland China [1] - The decline in same-store daily sales for Taier and Song Hotpot was mainly due to the base effect from the reopening and economic activity recovery in Q1 2023 [1]