Investment Rating - Buy (Maintained) [4] Core Viewpoints - The company continues to solidify its leading position in traditional e-commerce agency services and e-commerce live streaming services, driving strong performance growth [4] - AI empowerment and brand management are expected to bring vast growth opportunities [4] - The company has achieved significant growth in its brand incubation business, with a 30%+ increase in business scale for the CUMLAUDE brand [18] - The company has officially changed its name to "Qingmu Technology" and is leveraging AI to enhance efficiency across various operational aspects, including customer service, design, store operations, and live streaming [24] Financial Performance and Forecast - Revenue is expected to grow from 1,173 million yuan in 2024E to 2,078 million yuan in 2026E, with a YOY growth rate of 21.3%, 32.4%, and 33.8% respectively [25] - Net profit attributable to the parent company is forecasted to increase from 153 million yuan in 2024E to 318 million yuan in 2026E, with a YOY growth rate of 193.7%, 52.4%, and 36.3% respectively [25] - Gross margin is projected to rise from 46.0% in 2024E to 47.4% in 2026E [20] - ROE is expected to improve from 9.9% in 2024E to 15.1% in 2026E [20] Business Highlights - In the traditional e-commerce agency services sector, the company has maintained its strong position in the apparel industry, particularly in the sports and outdoor apparel category, achieving rapid growth [4] - The company has won multiple awards from Alimama, including the "Omni-Channel Business Ecosystem Partner Award" and "Live Streaming Breakthrough Award" [4] - In the e-commerce live streaming sector, the company has expanded its high-quality customer base and improved service levels, leading to significant growth in this segment [4] - During the 618 shopping festival, the company ranked 3rd in the sports and outdoor category for store live streaming, with a 125% YoY increase in GMV and a 106% YoY increase in penetration rate [4] AI and Technology Integration - The company has upgraded its data platform with AI technology, developing "Qingmu Qingling" to enhance efficiency in customer service, design, store operations, and live streaming [24] - AI applications include generating product highlights, automatic customer service responses, intelligent image and video editing, and virtual digital live streaming [24] Market Performance - The company's stock price has shown significant volatility, with a 52-week range of 16.24-37.78 yuan [5] - The current stock price is 29.35 yuan [16] Industry and Sector - The company operates in the e-commerce sector, specifically within the internet retail and brand management space [16]
青木科技：业绩延续高增长，AI赋能和品牌管理带来广阔空间