华图山鼎：非学历培训业务全面开展，期末合同负债7.6亿元

Investment Rating - The investment rating for the company is "Buy" (maintained) [1] Core Views - The company has successfully expanded its non-academic training business, achieving significant revenue growth in the first half of 2024, with operating income reaching 1.506 billion yuan, a year-on-year increase of 4601.26% [3] - The net profit attributable to shareholders for the same period was 122 million yuan, up 3224.57% year-on-year, indicating strong financial performance [3] - The company’s gross margin for H1 2024 was 56.57%, an increase of 37.82 percentage points year-on-year, reflecting improved operational efficiency [3] - The company has a growing contract liability balance of 756 million yuan (excluding tax) in its non-academic training business, which is expected to convert into revenue as courses are delivered [3] - The forecasted net profit for 2024-2026 is projected to be 349 million, 622 million, and 802 million yuan respectively, with corresponding PE ratios of 27x, 15x, and 12x, supporting the "Buy" rating [3] Financial Performance Summary - In H1 2024, the company achieved operating income of 1.506 billion yuan, with a year-on-year growth rate of 4601.26% [3] - The net profit attributable to shareholders was 122 million yuan, with a year-on-year growth rate of 3224.57% [3] - The company’s gross margin improved to 56.57%, up 37.82 percentage points year-on-year [3] - The company’s cash flow from operations reached 2.036 billion yuan, with training fees collected amounting to 2.007 billion yuan [3] - The projected operating income for 2024 is estimated at 3.004 billion yuan, with a growth rate of 1115.57% [4]