DEEJ(000423) 中原证券·2025-01-24 13:27Investment Rating - The report assigns a "Buy" rating for the company, indicating an expected relative increase of over 15% compared to the CSI 300 index within the next six months [14]. Core Insights - The company is the largest producer of donkey-hide gelatin (Ejiao) in China, under the China Resources Group, focusing on the research and sales of Ejiao and related products. The core product is Dong'e Ejiao blocks, with a projected net profit of 1.5 to 1.6 billion yuan for 2024, representing a year-on-year growth of 30% to 39% [5][10]. - The company has integrated into the national health development strategy, enhancing its brand recognition and expanding its product offerings through innovation and digital marketing strategies. The revenue from Ejiao blocks is expected to grow steadily, while the compound Ejiao paste is anticipated to see significant growth due to its unique advantages in brand and efficacy [7][10]. Financial Performance Summary - The company forecasts a revenue increase from 4.04 billion yuan in 2022 to 5.99 billion yuan in 2024, reflecting a growth rate of 26.93%. Net profit is expected to rise from 780 million yuan in 2022 to 1.54 billion yuan in 2024, with a growth rate of 33.42% [9][11]. - The earnings per share (EPS) are projected to be 2.38 yuan in 2024, 2.79 yuan in 2025, and 3.47 yuan in 2026, with corresponding price-to-earnings (P/E) ratios of 25.49, 21.81, and 17.53 respectively [10][11].