TRIP.COM(09961) 麦高证券·2025-02-28 00:21Investment Rating - The report maintains a "Buy" rating for the company [5][27]. Core Insights - The company's Q4 2024 performance met expectations, with international business continuing to grow. Q4 revenue reached 12.7 billion yuan, a 23% year-on-year increase, while the full-year revenue for 2024 was 53.3 billion yuan, up 20% year-on-year. The net profit for 2024 was 17.2 billion yuan, reflecting a 72% increase year-on-year, with a net profit margin of 32.3% [1][11][14]. Summary by Sections Financial Performance - In 2024, the company achieved a total revenue of 53.3 billion yuan, with a year-on-year growth of 20%. The net profit for the same year was 17.2 billion yuan, marking a 72% increase. The revenue structure is primarily driven by transportation and accommodation, which together account for approximately 80% of total revenue [11][12][14]. Business Segments - Accommodation revenue for 2024 was 21.6 billion yuan, up 25% year-on-year, while transportation ticketing revenue reached 20.3 billion yuan, a 10% increase. The vacation segment saw a significant growth of 38% year-on-year, reaching 4.3 billion yuan, driven by international business growth [12][14][24]. International Expansion - The company’s international business is expanding rapidly, with Q4 2024 outbound hotel and flight bookings exceeding 120% of the same period in 2019. The international business accounted for 10% of total revenue for the year, with a strong focus on the Asia-Pacific market [2][18][24]. AI Integration - The integration of AI technologies is enhancing operational efficiency, with AI customer service improving response times and IT development efficiency. The AI tools, such as TripGenie, have seen significant engagement growth, indicating their potential as new customer acquisition channels [20][24]. Future Projections - Revenue projections for 2025-2027 are estimated at 61.6 billion yuan, 68.9 billion yuan, and 76.1 billion yuan, respectively, with corresponding year-on-year growth rates of 15.6%, 11.9%, and 10.4%. Net profit is expected to reach 17.9 billion yuan, 20.8 billion yuan, and 23.5 billion yuan over the same period [7][24].