ROYALFLUSH INFO(300033) 长江证券·2025-03-03 03:20Investment Rating - The investment rating for the company is "Buy" and is maintained [7] Core Views - In 2024, the company's profitability significantly improved, driven mainly by high growth in advertising revenue. The company achieved operating revenue of 4.19 billion yuan, a year-on-year increase of 17.5%, and a net profit attributable to shareholders of 1.82 billion yuan, up 30.0% year-on-year [5][11] - The company's advertising revenue showed higher elasticity compared to the market, with product competitiveness enhanced through the integration of AI technologies [2][11] - The company has effectively controlled costs, slowing down R&D expenditure, which has led to improved profitability [2][11] - The company is strategically positioned in the AI sector, with successful applications of AI models and intelligent investment advisory services expected to open new growth avenues [2][11] Summary by Sections Financial Performance - In 2024, the company reported operating revenue of 4.19 billion yuan and a net profit of 1.82 billion yuan, with a weighted ROE of 24.8%, an increase of 4.6 percentage points year-on-year. The Q4 net profit was 1.17 billion yuan, up 85.5% year-on-year [11] - Revenue contributions from various segments include value-added telecommunications (1.62 billion yuan, +5.7%), advertising (2.02 billion yuan, +49.0%), software (360 million yuan, -18.6%), and fund distribution (190 million yuan, -20.5%) [11] Revenue Drivers - The company's app had 36.27 million monthly active users by the end of 2024, a year-on-year increase of 18.9%, with a market share of 21.2% [11] - The average daily trading volume in the market increased by 21.2% year-on-year to 1.06 trillion yuan, with the company's advertising revenue growth significantly outpacing the market [11] Cost Management - The company managed to control costs effectively, with management, sales, and R&D expenses reported at 220 million, 590 million, and 1.19 billion yuan respectively, showing a year-on-year increase of 8.3%, 19.1%, and 1.2% [11] - The net profit margin for 2024 was 43.5%, an increase of 4.2 percentage points year-on-year [11] AI and Product Development - The company upgraded its intelligent products, integrating advanced AI technologies to enhance user interaction and product capabilities [11] - The AI investment assistant was upgraded to a native AI dialogue product, and the company has built a matrix of intelligent products for financial data analysis [11] Future Outlook - The company is expected to achieve net profits of 2.27 billion yuan and 2.57 billion yuan in 2025 and 2026, respectively, with corresponding PE ratios of 76.7 and 67.9 times [11]