Kingsoft Office(SH:688111) GF SECURITIES·2025-03-20 11:57Investment Rating - The report maintains a "Buy" rating for Kingsoft Office (688111.SH) with a current price of 339.00 CNY and a fair value of 403.42 CNY [3][26]. Core Insights - The report highlights that AI empowerment has led to steady growth in personal business, with WPS 365 opening a new growth engine. The personal business revenue for 2024 reached 3.283 billion CNY, a year-on-year increase of 18.0% [7][16]. - The WPS 365 business achieved revenue of 437 million CNY in 2024, a significant year-on-year growth of 149.33%, driven by the integration of AI and increasing collaborative office demands [7][18]. - The overall revenue for 2024 was 5.121 billion CNY, reflecting a 12.4% increase, while the net profit attributable to shareholders was 1.645 billion CNY, up 24.8% from the previous year [8][20]. Financial Performance Summary - 2024 Financial Data: - Revenue: 5.121 billion CNY, up 12.4% from 2023 - Net Profit: 1.645 billion CNY, up 24.8% from 2023 - Basic EPS: 3.56 CNY, compared to 2.86 CNY in 2023 [8][20]. - Quarterly Performance: - Q4 2024 revenue was 1.494 billion CNY, a 16.2% increase year-on-year, with net profit of 610 million CNY, up 42.6% [8][12]. Earnings Forecast - The report forecasts the following for Kingsoft Office: - 2025 Revenue: 5.962 billion CNY, growth of 16.4% - 2025 Net Profit: 1.792 billion CNY, growth of 9.0% - 2026 Revenue: 7.332 billion CNY, growth of 23.0% - 2026 Net Profit: 2.128 billion CNY, growth of 18.7% [2][20]. Valuation Methodology - The report employs a segmented valuation approach, applying a PS ratio of 35x for subscription business and a PE ratio of 35x for institutional licensing and other businesses. The estimated fair value per share is approximately 403.42 CNY [21][26].