华润啤酒（00291）：费用精益，利润率有望持续改善

Investment Rating - The investment rating for the company is "Buy" [1] Core Views - The report highlights that the company is focusing on high-end products, with a steady improvement in profit margins due to cost optimization and a favorable product mix [2][3] - The company's revenue for 2024 is projected to be 38.635 billion RMB, with a slight year-on-year decrease of 0.76% [3] - The report anticipates that the company's earnings per share (EPS) will grow from 1.46 RMB in 2024 to 2.20 RMB by 2027, indicating a positive growth trajectory [3] Financial Performance Summary - In 2024, the company achieved a gross margin of 42.64%, an increase of 1.2 percentage points year-on-year, primarily due to improved raw material costs [2] - The net profit attributable to shareholders for 2024 is expected to be 4.739 billion RMB, reflecting an 8.03% decline compared to the previous year [3] - The company's operating cash flow for 2024 is projected to increase by 67% to 6.846 billion RMB, providing a solid foundation for future dividend increases [2][3] Revenue and Profit Forecast - The company is expected to see revenue growth rates of 4.82%, 5.17%, and 6.43% for the years 2025, 2026, and 2027 respectively [3] - The report projects that the company's EBITDA will increase from 8.571 billion RMB in 2025 to 11.668 billion RMB by 2027 [4] - The report indicates that the company's return on equity (ROE) will improve from 14.95% in 2024 to 19.33% in 2027 [4]