Investment Rating - The report maintains a "Buy" rating for the company with a target price of HKD 85.50 [7][8] Core Insights - The company achieved a revenue of RMB 28.66 billion in 2024, representing a year-on-year increase of 14.8%, and a net profit of RMB 6.24 billion, up 36.9% year-on-year, exceeding previous expectations [1][4] - The company has a strong international customer base and an integrated supply chain, which positions it well for long-term growth [1][4] - The company plans to continue its high-quality growth across all product categories, driven by increasing market demand and improved operational efficiency [2][4] Revenue Growth - The sports product sales increased by 9.8% to RMB 19.80 billion, driven by demand from China and the US [2] - The leisure product sales surged by 27.1% to RMB 7.21 billion, primarily due to increased demand from Japan and other regions [2] - The underwear product sales rose by 34.6% to RMB 1.44 billion, also driven by demand from Japan [2] Profitability and Cost Management - The gross margin improved by 3.8 percentage points to 28.1%, attributed to increased capacity utilization and operational efficiency [3] - The net profit margin increased by 3.5 percentage points to 21.8%, indicating a significant enhancement in profitability [3] - The overall expense ratio was well-managed, decreasing by 0.6 percentage points to 9.0% [3] Earnings Forecast and Valuation - The net profit estimates for 2025 and 2026 have been adjusted upwards by 3.4% and 4.6% to RMB 6.79 billion and RMB 7.75 billion, respectively [4] - The target price is based on a projected PE ratio of 17.4x for 2025, reflecting the company's growth potential and operational improvements [4]
申洲国际（02313）：24年业绩超预期，全品类高质量增长