Hisense V.T.(SH:600060) Shenwan Hongyuan Securities·2025-03-31 05:43Investment Rating - The investment rating for Hisense Visual (600060) is "Outperform" [1] Core Insights - The company's revenue and performance for 2024 met market expectations, with total revenue of 58.53 billion yuan, a year-on-year increase of 9%, and a net profit attributable to shareholders of 2.25 billion yuan, a year-on-year increase of 7% [6] - The domestic trade-in policy has driven revenue growth, and the company has raised its profit forecast for 2025-2026, expecting net profits of 2.50 billion yuan and 2.76 billion yuan respectively, with corresponding P/E ratios of 12x and 11x [6] Financial Data and Profit Forecast - Total revenue forecast for 2023 to 2027 is as follows: - 2023: 53.62 billion yuan - 2024: 58.53 billion yuan - 2025E: 64.18 billion yuan - 2026E: 68.40 billion yuan - 2027E: 73.02 billion yuan - Net profit attributable to shareholders forecast for the same period: - 2023: 2.10 billion yuan - 2024: 2.25 billion yuan - 2025E: 2.50 billion yuan - 2026E: 2.76 billion yuan - 2027E: 3.01 billion yuan [5][8]