Haoyue Care(SH:605009) Xinda Securities·2025-04-15 08:23Investment Rating - The investment rating for the company is not explicitly stated in the provided documents, but the overall sentiment appears to be positive based on the analysis of growth and profitability trends. Core Viewpoints - The company reported a revenue of 2.929 billion yuan in 2024, reflecting a year-on-year growth of 6.3%, while the net profit attributable to the parent company was 388 million yuan, down 11.7% year-on-year [1] - The company has shown strong growth in its main business of OEM, with a notable performance in its own brands and overseas markets [2] - The acquisition of Silk Treasure is expected to enhance the company's position in the sanitary napkin market, with the brand "Jieting" showing promising growth in both offline and online channels [3] Summary by Sections Financial Performance - In 2024, the company achieved a total revenue of 2.929 billion yuan, with a net profit of 388 million yuan, and a non-recurring net profit of 376 million yuan [1] - The fourth quarter of 2024 saw a revenue of 888 million yuan, a significant increase of 30.2% year-on-year, although net profit decreased by 27.6% due to credit impairment losses and increased sales expenses [1] Business Segments - The baby hygiene products segment generated 2.060 billion yuan in revenue, up 4.3% year-on-year, with a gross margin of 23.9% [2] - The adult hygiene products segment reported a revenue of 552 million yuan, down 0.6% year-on-year, but with an improved gross margin of 28.9% [2] Strategic Developments - The acquisition of Silk Treasure was completed in January 2025, which is expected to revitalize the "Jieting" brand and enhance its market presence [3] - The company has made significant strides in its e-commerce performance, with "Jieting" achieving a GMV of 71 million yuan in Q1 2025, marking a year-on-year increase of 43.7% [3] Profitability and Operational Efficiency - The gross margin for Q4 2024 was reported at 27.0%, down 2.1 percentage points year-on-year, while the net profit margin was 10.5%, down 8.4 percentage points [3] - The company has optimized its operational efficiency, with a net operating cash flow of 334 million yuan, reflecting a slight increase year-on-year [4] Future Projections - The company is projected to achieve net profits of 466 million yuan, 553 million yuan, and 667 million yuan for the years 2025, 2026, and 2027, respectively, with corresponding P/E ratios of 17.76, 14.98, and 12.40 [4]